Monday, 28 October 2019



Go to the this LINK.  It is a list of 50 business ideas for teens.  Pick one of the business ideas and imagine that you are going to start that business or someone you know is going to.  Using your knowledge of business, work through the following questions with that business in mind.  Use as many terms that you know that are relevant in your answers.  Show what you know in your own words.  Not cut and paste.  Everyone does their own assignment.   Good luck!

1. What is the business idea?
2. What 'branding' would you do with that business or suggest someone else do? (you do not need to have a full brand plan but talk about it in general as it relates to the business)
3. What form of business ownership would be best for that business?
4. What would a good money plan be: where to get start up capital? What type of costs would be involved? Optional : Estimate a break-even point.
5. Briefly explain the business using each of the 4 p's.
6. Would there need to be employees? Why or why not?  If yes, what management style would work best? What qualities would you look for in hiring?
(7). This will only apply to some businesses: What production methods would work best for making the products?

Tuesday, 22 October 2019

Dragons Den

Stocks and stock market


1. Forward the following link to them:
https://www.howthemarketworks.com/register/164386

2. Register and Join:
Ask them to Register to howthemarketworks.com and once they log-in, they can go to Join Contests, and look up your contest: Entmark10 via the search bar.

Now start trading.  

Oct 15-21

Worksheets on simple and compound interest. 

Budgeting worksheets.


Friday, 11 October 2019

Oct 11

Sorry for being away, here is today's assignment.

Here is the LINK
Start by looking at all 25 ads.  

Questions

1. Are there any commonalities between the ads or are they all unique?  Why do you say this?  

2. There are a large number of PSA ads here. What does PSA mean?

3. With the PSA ads, what are some of the strategies used to get and maintain the audiences attention?  Use specific examples from the 100.  

4. Which of the PSA ads was able to best gain your attention? Why

5. Of the traditional (for profit) ads, are there any that don't work well/aren't good ads?  Explain which one(s) and why.  

6. A) Pick 5 of the ads. (different than the ones you have already talked about in the questions above).  Name each one and explain, using demographics, who the target market is/are. 

B) For each ad, explain how they gain the customer's attention. In other words, what strategies are they using?  Humour, shock etc.  Explain your answer.  

6).  Which ad way you favorite?  Why?

Next, you will need to come up with a name and logo for your company.  A slogan would help as well.  

Thursday, 10 October 2019

Oct 10

Video and commercials on 'Buzz' and Word of Mouth Marketing. 

Questions

1. What is a Knock off product?

2. What is word of mouth marketing?

3. Why is Word of Mouth 'BUZZ' important valuable for businesses?

4. What are some strategies for building 'Buzz'?

Oct 9

Notes on Goals of Advertising


Wednesday, 9 October 2019

Oct 8

Notes on goals of advertising

Time for projects

Due tomorrow

Friday, 4 October 2019

We are going to carry on with Marketing

Notes on Print Ads

NEXT (mini) PROJECT

Next, you are to create an ad (with a partner if you wish).  It can be a static (picture ad) on the computer or on paper (must be neat and have colour).  With the ad, include a brief description of the following about the ad:

Where will your ad be placed?  TV, Social Media, Out of home, Direct to home, Magazines, Newspapers, Banner Ads, Before movies etc. 

Who is the target market for the ad?  Be specific. What gender, what ages, what income level, Life cycle stage, where do they live? etc

Then comment on each of the following about your ad:
Reach:
Frequency:
Selectivity:
Durability:
Lead-Time:
Mechanical Requirements:
Clutter:
Costs:

Due Wednesday

Tuesday, 1 October 2019